Business and motherhood don’t match? Being a mom, a woman and trying to succeed in digital world doesn’t feel right? Do I need to be a man in skirt to be successful?
What it takes to have your own voice in this masculine digital world, to build your online business while being a mom? Can a woman be ever as successful as a man?
I don’t know the answer. I just know I had a need to try. Not to prove anyone right or wrong, but I had a need for self expression. I had a need to make my voice stand loud, clear and heard by the people, and not necessarily only women, that could resonate with my story, that could associate their life struggles with mine, that could find some inspiration and courage within themselves to be able to change their life, to wake up.
I always had an impression that being very emotional as I am, does not belong to a business world. That as a woman and being vulnerable, emotional, chaotic or anything that femininity can bring, could be my weakness and could be damaging for any business.
But lately I understood that exactly those characteristic and qualities are strong tools for a successful business, not only an online one. 50% of population are women at the end of the day. And these women don’t want to hear only about superheros and about how everybody else is better than them. They want to hear the truth, they wanna feel normal even when today they don’t feel like eating healthy or looking sexy. Even if today they feel tired, feel like curling up and crying just because, because the cycle, no other reason, blame the cycle and the hormones that we can’t fully control or understand. They want to hear that it is OK not to feel your happiest today even though there’s no real reason for it.
And they want to hear, that despite being a woman, you can start your own business and succeed. That it is really OK to be a mom to three, four… kids and still dream about independence, career and freedom.
And yes, for me it felt strange to be exposed at the beginnings. I felt like I am taking my clothes off in front of strangers. Talking about my intimate life, my weaknesses, my children, failed marriage, bad choice of careers and so on… wasn’t something I felt immediately comfortable with. But I over passed it. I decided to concentrate on people whom my stories can help or inspire. And with this main thought I started to write more and more, this focus became my fuel. Even my emotional side and weaknesses followed and turned into fuel.
It is OK to be vulnerable. We all are at times. Who more, who less. It is OK to admit you could do with help, that you are not a superwoman who can take it all. It is OK to start your own business or change your life regardless of your age or family status. Yes, the family status which is still mandatory field in some application forms. Why? Why would I need to state that I am divorced? When nobody asked me if I was happy when I was filling in “married”. Why does it matter?
I am proud to be vulnerable and emotional cyclic woman, it makes me who I am. It is my trade mark and I am going to make the most of it. It is OK to bring emotions into business and I actually very much hope the emotions are felt strongly in my work. Until I feel every emotion there is I know I am alive and I use them to guide me in my life instead of trying to suppress them.
Being a woman, being a mom, I am still building an online business. And I’ll use all my feminine tools to be able to be of value, help others and be successful too.
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